Marketing.MBA is a high-performance marketing consultancy founded by Raoul Plickat that specializes in transforming personal brands and agencies into category leaders through what they call "asymmetric leverage"—strategic frameworks that create exponential returns without linear scaling. Having generated over $1.5 billion in client revenue across 400+ brands, they combine marketing psychology, narrative philosophy, and data-driven performance to engineer market perception and eliminate competition. Their work spans everything from payment platforms achieving $1.3B in GMV to consulting firms scaling from $1.7M to $110M+ in revenue, using proprietary methodologies like the KFC Method and Reality Engineering to create systematic client acquisition and category dominance.

We created a new UI and UX for Marketing.MBA featuring ultra-rich interactions and animations, implementing the entire experience in Framer to match their bold, category-defining brand positioning.