Coinpaper
Crypto insights unveiled: Coinpaper's leap to a 100k+ user base with cutting-edge analytics and news
WAYF's partnership has been instrumental in realising our vision for Coinpaper. Their expert branding, UX/UI design, and technical prowess led to the creation of a user-centric platform that's rapidly become a trusted source for cryptocurrency insights. WAYF's ongoing commitment to maintaining and updating the platform ensures we stay at the cutting edge of user needs. I can't recommend them highly enough for any project requiring a dedicated and skilled team.

Jacob Kozakiewicz
Chief Product Officer



Overview
Coinpaper, a progressive platform, offers real-time data and analysis on the ever-evolving world of cryptocurrency. Ranging from real-time pricing to trading volumes and market capitalisation, Coinpaper serves as a comprehensive hub for the latest Web3 asset information.
Our collaborative partnership with Coinpaper involved designing, implementing, and maintaining this user-friendly website, now a go-to resource for individuals and organisations alike.
What we did
1. Initial business analysis & design
Our journey with Coinpaper commenced with their proposition to launch a well-curated online magazine. Our mutual brainstorming sessions resulted in potential branding directions and customer-oriented benchmarks.
2. UX & UI design
Following a collective understanding of effective communication channels, we collaboratively brainstormed preliminary UX&UI directions. Post revisions, we finalised a high-fidelity set of online and mobile screens, effectively establishing the product's voice and branding
3. MVP scoping
Our next step was to scope out the initial version using the minimum viable product framework. This included: swift page loads, an intuitive content management system for Coinpaper's editors, live content updates, and an overall stellar developer experience
4. Tech stack selection
Our selection of React and Next.js was informed by their proven success in building online magazines, a large active community, and familiarity within our team. We incorporated Styled Components, Tailwind and twin.macro to expedite UI creation, and Open API Generator and react-query for efficient API management. Our integration with Cloudinary ensured optimal static content delivery
5. Software development & testing
Once the groundwork was laid, our team of three developers kickstarted the development phase. Rigorous testing ensued before we launched the website
6. Ongoing work
Our commitment to Coinpaper extends beyond project completion. We continue to provide maintenance work and develop new features for the website.
THE CHALLENGE
Coinpaper envisioned a platform to provide the latest data and insights on Web3 asset prices. The goal was to lay the groundwork for the future of decentralised media.
THE SCOPE
To meet Coinpaper's ambitious expectations, we employed our expertise across various areas: branding, UX writing, UX/UI design, front-end and back-end development. Our ongoing work on product maintenance ensures a continually up-to-date and robust platform.
THE OUTCOMES
The fruitful partnership between WAYF and Coinpaper led to the birth of a comprehensive website, now a well-established resource for real-time Web3 asset prices, news, and insights. Our ongoing relationship underpins the development of new features and regular platform maintenance. Our collective vision has borne fruit, affirming our belief that "Knowledge is wealth, the asset is information".

Co-Founder & Co-CEO

Co-founder of Coinpaper, a crypto news platform reaching 100K+ monthly users with in-depth market coverage, analysis, and educational content. Previously CMO across STC Ventures portfolio companies, leading global go-to-market and brand strategy in fintech.
